Coffee is one of life’s greatest joys but it’s not perfect. In fact, it’s quite vulnerable. The process of grinding coffee changes its form, affecting how long it will stay fresh and put it at risk of the elements.
What determines “fresh” coffee is quite subjective. While everyone can agree that moldy coffee is certainly bad, coffee that’s stored in a cool, dry place in an airtight container can be viewed as “good” for years.
Determining freshness comes with knowledge about coffee and understanding what a great cup of coffee tastes like and the best methods of storing your favorite beans and blends. Buying ground coffee will have a different “freshness” longevity that whole beans that you grind yourself.
At a very high level, after grinding peak freshness occurs in the following time frames:
- Roasted whole beans: 2-4 weeks
- Roasted and ground: 1-2 weeks
When you think of it this way, our packaged coffee is fresh as possible, but it will never be as fresh as grinding beans yourself. You can expect Grumpy Goat Coffee to stay fresh for quite a few weeks. Of course, this depends on how quickly you go through delicious coffee!
Want to buy in bulk? Be sure to check out our answer to “Should I keep my coffee in the fridge or freezer?” to discover the best way to store coffee that you’re not ready to open yet.
